Black Friday Success for Fount - Both Online and Offline Trackable Sales
Mediatwist was contacted by CharCo. Marketing Agency to help bring one of their client's more foot-traffic for the upcoming Black Friday and Cyber Monday retail shopping holidays. The mission was to assist Fount in selling more high-end leather hand bags and accessories. Fount is a luxury leather hand bag and hand made goods brand from Ohio, with retail locations across the state including stores in Columbus and Cleveland. Mediatwist had a KPI of "Selling Bags" both in-store and online. After a 2 week campaign, we knocked it out of the park for our client. We brought their cpm down to .37 cents and lead cost down, while bringing website conversion rate up.